Tuesday, June 8, 2010

Kehinde Wiley for PUMA

Adidas and NIKE are all over the place with fierce, flashy work for the World Cup, but the real, sincere pieces are coming out of PUMA. As a major sponsor for many African teams, they captured what the game is about. You've probably seen their phenomenal, Gnarls Barkley-esque tv commercial, but its their work with decadent, classic New York artist Kehinde Wiley that is doing my head in. I remember seeing Wiley's work in the Art Issue of Vanity Fair years ago and I have been a fan ever since. I just had to buy his laces for PUMA, of course.

And wouldn't it be awesome if an African team made it to the finals?

via astore

No comments:

Post a Comment